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In today’s beauty landscape, clean beauty is a rising trend, but Greenvines takes it a step further by ensuring that every aspect of their product development embraces both clean and sustainable principles. While many clean beauty brands focus solely on avoiding harmful ingredients, Greenvines is dedicated to creating products that not only nourish your skin but also protect the planet.
The Marine Bamboo extracts in Greenvines’ Know More Resilience Face Oil is a perfect example—this ingredient is sustainably sourced from France’s Brittany coast and is harvested using eco-friendly methods that preserve marine biodiversity. By combining clean beauty with a strong commitment to sustainability, Greenvines sets itself apart, offering skincare that truly supports both your skin and the environment.
Odycea’s founder, Fidji Briand, invites us to explore the origins of this unique ingredient—straight from the pristine waters of Brittany, France—sharing insights into the sustainable harvesting and extraction process that makes marine bamboo so special.
"Marine bamboo has been scientifically proven to tighten and brighten the skin; combining sustainable practices with exceptional skincare benefits." – Fidji Briand, Founder and CEO of Odycea
The Origins of Marine Bamboo: Brittany’s Pristine Waters
Marine bamboo comes from the nutrient-rich waters of the Brittany Peninsula, located in northwest France. This area is known for its high ecological quality, where the currents from the Gulf Stream and Arctic Sea meet, creating a unique environment for marine plant life. The clean, unpolluted waters provide the ideal setting for growing marine bamboo, which is prized for its exceptional purity and high mineral content.
Sustainable Harvesting for Maximum Benefits
Sustainability is at the core of Odycea’s philosophy. Marine bamboo is harvested according to strict seasonal schedules to protect biodiversity and ensure the marine ecosystem remains balanced. The team also uses seawater instead of freshwater for washing the bamboo, minimizing the strain on natural resources. To preserve the plant's nutrients, the bamboo is air-dried naturally—a slow process, but one that ensures the best quality while reducing environmental impact.
Precision in Extraction: Unlocking Marine Bamboo’s Skincare Potential
After harvesting, marine bamboo goes through a highly precise seven-step extraction process to produce its powerful oil. Odycea’s dedication to sustainability extends to every aspect of this process, using certified sustainable palm oil solvents (RSPO-certified) to ensure minimal environmental impact.
The remaining algae byproducts are repurposed as nutrient-rich fertilizer, closing the loop in a zero-waste cycle. Each step is designed to retain the maximum potency of marine bamboo’s nutrients, resulting in a final product that is as environmentally conscious as it is effective.
Marine bamboo has been proven in studies to tighten and brighten the skin, thanks to its high concentration of antioxidants, vitamins, and minerals. This makes it a standout anti-aging ingredient, known by Odycea as the “Master of Anti-Aging” for its incredible ability to enhance skin elasticity and radiance.
Clean Beauty Meets Sustainability at Greenvines
At Greenvines, clean beauty goes beyond eliminating harmful ingredients—it’s about transforming the entire skincare experience to harmonize with both the body and the planet. Our approach to clean beauty extends beyond avoiding over 2,900 unnecessary and potentially harmful ingredients. It encompasses sustainability at every stage of product development, from ingredient sourcing to packaging, setting new standards for what clean and sustainable beauty truly means.
